Repetitive communications can become automations: carts, post-purchase, tracking, reviews and repeat purchase.
About us
We build Kuba to turn WhatsApp into a working channel, not operational chaos.
Kuba Labs helps ecommerce brands, companies and commercial teams use WhatsApp in a more organized way: automations, broadcasts, inbox, AI and reporting in one platform.
Why
Many companies already use WhatsApp. Few use it with real structure.
We have seen merchants and teams handle sales, requests and support directly on WhatsApp, but without a real structure: scattered messages, manual replies, forgotten customers, campaigns that are hard to measure.
Kuba was built from this problem: turning a channel customers already use into a more organized, measurable and scalable platform.
Contacts can be organized into lists and segments for more thoughtful broadcast campaigns.
Conversations can be managed with priorities, filters and handoff to the team when needed.
Clicks, interactions, messages and attributed orders help you see what is working.
Principles
Automating does not mean losing the relationship.
WhatsApp is a personal channel. That is why Kuba is built to add order and speed without turning every conversation into a cold or automatic message.
Automations are there to respond better, not to erase the relationship between brand and customer.
Kuba Premium works with context, rules and brand tone. When it lacks enough information, it should leave room for the team.
Sending messages is not enough. You need to understand which conversations, campaigns and flows create value.
You can get started on your own, or be guided by a consultant when you want more confidence.
Method
We do not leave you alone in front of the platform.
You can use Kuba on your own, but if you want a safer start you can book a demo. A consultant shows you the platform, helps you choose which automations to activate and answers questions about WhatsApp, Shopify, AI and pricing.
- We look at your case
We start from your ecommerce, sector, channels already in use, customer type and main goal.
- We pick the first use case
You do not need to turn everything on. Usually you start with one flow, one campaign, inbox or AI.
- We configure with care
WhatsApp, store, contacts, templates, widget and first messages should be set up in a simple, controlled way.
- We measure and improve
Reports and attributed orders help you see which activities make sense and what to optimize.
Company
We are an Italian company building product.
Kuba Labs is developed by KUBA S.R.L., an Italian company based in Lucca. We work on product, WhatsApp automations, ecommerce, AI, customer care and digital growth.
Company
- KUBA S.R.L.
- Via di Sottomonte, 355, 55100 Lucca, Italy
- VAT No. 02763370463
- support@kubalabs.com
Product
- WhatsApp platform for ecommerce and businesses
- Flows, broadcasts, inbox, contacts and reports
- Kuba Premium AI as an optional add-on
- Support on demos, setup and first use cases
Trust
We treat WhatsApp as a sensitive channel.
Connecting WhatsApp, your store and customers requires care. That is why Kuba is designed to work with official APIs, clear rules, human control and support when setup gets technical.
Kuba works with WhatsApp Cloud API and ecommerce integrations where available.
Automations and AI should support the team, not replace judgment, relationships and responsibility.
The merchant remains responsible for lists, consent and messages sent to their customers.
If you have questions about Meta, WhatsApp, Shopify, AI or pricing, you can talk to a consultant.
Let’s talk
Want to understand if Kuba fits your project?
Book a free demo: we show you the platform and define together which automations to start from.